Friday Conference Guide

Thursday | Saturday | Full Color-Coded Schedule

The main sessions begin on Friday, July 19th. Here’s your Friday Conference Guide:


Breakfast With Shop Your Likes
ShopYourLikes
7:30am – 8:30am
The Living Room The Grand Ballroom – Downstairs


Opening With Egypt Sherrod
Egypt Sherrod
8:30am – 9:30am


iMovie Magic (Friday & Saturday)
Charlotte Smith
9:45am – 10:45am on Friday
Highland 2 Upstairs, beyond Ivy

  • We all know that creating video is essential for bloggers nowadays. In this class you will learn the basics of iMovie and watch instructor, Charlotte Smith, create a simple movie with audio and graphics. You will learn how to import footage, arrange clips into a movie and get a general crash course on basic editing and graphics within iMovie. Charlotte will share some of her workflow tips as well as a short list of recommended equipment. Whether you’re creating short videos for social media, or longer tutorials for YouTube, iMovie is an amazing platform on which you can create all styles of video for your business.

Would You Like Some Scroll Saw Skills? (Friday & Saturday)
DEWALT | Lizzy Luder | Jaime Costiglio
9:45am – 11:00am on Friday
Buckhead Room 1

  • Dewalt is bringing HAVENmavens some scroll saw skills along with House of Timber, Lizzy. If you have been anxious to learn a new skill, this is for YOU. Join the experts, teaching you how to enhance your tools and abilities to create.

Brands & Influencers: Working Together Successfully
Elkay | Classy Clutter | construction2style
9:45am – 11:00am
Veranda Upstairs, pool level

  • A discussion on how influencers and brands can work together to create best-in-class sponsored content with leading sink manufacturer, Elkay, and prominent DIY/Interior Design influencers Classy Clutter and Construction to style.

Funnels: The “Set it and Forget Get It” Approach to Passive Income (Friday & Saturday)
Kim Anderson
9:45am – 11:00am on Friday
Library Upstairs, across from Lobby Lounge / Coffee Shop

  • The “Set it and Forget Get It” Approach to Passive Income: If you aren’t using sales funnels for your products, you are leaving tons of money on the table each month. In this workshop, you’ll learn how to strategically scale your products and services as well as how to maximize your sales while you sleep.

How to Create a Media Kit that will Make You Stand Out (Friday & Saturday)
Ashley Wilson
9:45am – 11:00am on Friday
Ivy Ballroom

  • In 2018, Ashley made over 6 figures on her blog. How did she do that? With an amazing media kit! Learn the must have components of a media kit. What to charge (with real life examples). And how to build credibility on your media kit with testimonials. Get paid what you deserve and make an amazing first impression!

Collaboration v. Competition
Jewel Marlowe | Carmel Phillips
9:45am – 11:00am
Highland 3 Upstairs, beyond Ivy

  • Learn how to find and build your tribe, grow your brand, and gain sponsorships through collaborations.

Oh Beauty – Epoxy Geodes
Total Boat | Jess Crow
9:45am – 11:15am
Cascade Room

  • Join Jess as she teaches the miracles of resin and epoxy – “A whole new world…” creating gorgeous geode coaster to take home!

Instagram Growth (Friday & Saturday)
Manu Muruoa
9:45am – 11:15am on Friday
Azalea Ballroom Lobby Level, beyond the Lobby Coffee Shop, on the right

  • In this session we will talk about how to be effective on Instagram to grow your audience and your biz. We will also discuss important tools not to get wrapped up in the comparison game or let social media bring you down.

You will learn:

  • How to use Instagram effectively for your biz without being on it 24/7.
  • Stratagies that will help you monetize your account.
  • For once and for all, how the algorithm REALLY works.
  • Tools not to compare yourself with that girl on Instagram.

How to Attract TV for Your Business (Friday & Saturday)
Mandy Landefeld
9:45am – 11:15am on Friday
Highland 1


Lunch hosted by Create – a WordPress Plugin for Bakers. Makers. Adventure-takers
Mediavine
11:00am – 12:30pm
The Living Room The Grand Ballroom – Downstairs


Learn Create – The WordPress plug in for creatives
Mediavine
11:30am – 12:00pm
The Living Room The Grand Ballroom – Downstairs


How To Become Part of the Jeffrey Court Renovation Challenge
Jeffrey Court | KariAnne Wood | The Handmade Home
12:45pm – 1:45pm
Buckhead Room 2

  • Join Jeffrey Court to learn what it takes to build a strong brand relationship and for your chance to become a part of the Renovation Challenge. Learn more about the Challenge, meet previous winners and see what it takes to kick start your relationship with any brand. Plus, present your idea for your next renovation for your chance to be selected for the upcoming Season 4 of the Jeffrey Court Renovation Challenge and present directly to the brand. Each attendee will also leave with a special make and take project at the end of the session.

Upholstery ‘Make & Take’ Workshop Sponsored by Arrow Fastener
Arrow Fastener | Lindsey McCord
12:45pm – 1:45pm
Buckhead Room 1

First 50 attendees to receive Arrow® Products valued at $100 and a future opportunity to work with Arrow

  • We’re celebrating Arrow Fastener’s 90-year history of making rock solid tools and fasteners by bringing HAVENmavens some serious crafting and DIY skills along with LindseyCrafter, Lindsey McCord. If you are ready to learn a new bloggable skill – this is for YOU. Take a seat and join Lindsey as she walks you through the reconstruction of a dining room chair using weaving and basic upholstery techniques. After the dining room chair demonstration, grab your own Arrow Fastener tool kit ($100 of free Arrow Fastener tools for each ‘Make & Take’ Workshop attendee) and tackle a quick memo board DIY project with Lindsey to familiarize yourself with your new tools to take home. In addition to an Arrow tools workshop gift bag, ‘Make & Take’ attendees will have a chance to cash in on opportunity to Post for Arrow! $150 Cash and $150 in Arrow Tools! Details will be provided at the workshop. Sponsored by Arrow Fasteners.

Building an Engaged Audience and Loyal Following
Lauren Shaver
12:45pm – 1:45pm
Highland 3 Upstairs, beyond Ivy

  • This session is all about effective writing strategies to grow a highly engaged audience and taking it back to the “roots” of blogging to create a brand that is uniquely “you”. The result is a loyal following, an increase in monetization, and brand partnerships that want to come back for more.

You will learn:

  • How to write for engagement with strategies that guarantee reader interaction with increased likes, comments, and clicks.
  • How to remain authentic when working with brands and affiliates.
  • Effective attention grabbers to eliminate writer’s block.
  • How to turn your collective followers into a community.
  • How to craft blog posts for optimized reader interaction.

Setting up a Blog Beautifully (Friday & Saturday)
Katrina Blair
12:45pm – 1:45pm on Friday
Highland 1

  • Blogging Beautifully – A beautifully designed blog is an extension of you and your personality. It should feel inviting and be easy to navigate. This session is all about creating a beautifully designed blog that is engaging, organized and will connect with your audience giving them insight into your passions and why you blog. We will cover blog design and layout, your about page, incorporating calls to action, organizing posts by categories, highlighting popular posts, utilizing hidden press kit pages for brand collaborations and so much more!

Using Influence for Good: A Haven-Exclusive Design Opportunity
Sinkology
12:45pm – 1:45pm
Highland 2 Upstairs, beyond Ivy

  • Sinkology cares about our products, our customers, and our community. This is why we developed Sinkology Cares: a giveback program that enables our products and our brand to impact people across the world, and WE NEED YOU! During this session, we will introduce an incredible opportunity that is open ONLY to Haven attendees: the chance to change the lives of families in need through thoughtful, beautiful interior design. Attend this session to learn more about the Sinkology Cares program, hear about our amazing partners, and get the details for your chance to be the next Sinkology Cares exclusive designer. PLUS, we’re giving away one of our best-selling Sinkology All-in-One Design Kits. You must be in attendance to win, and if you do, you’ll walk away with an amazing farmhouse kitchen sink, Pfister faucet of your selection, and a coordinating drain and bottom grid. The heart of your home in a single box!

Business of Blogging (Friday & Saturday)
Julie Blanner
12:45pm – 2:15pm on Friday
Ivy Ballroom

  • This session will delve deep into the business of blogging. Julie will briefly cover the evolution of the industry, as well as the ways that she’s learned to prioritize, streamline, and maximize profits while minimizing efforts. She’ll discuss her favorite blogging tools and resources with the best ROI. Julie will also share her favorite methods to disconnect from the industry’s constant stream of distractions and new information.

Advanced SEO (Friday & Saturday)
Jeff Hawley
12:45pm – 2:15pm on Friday
Azalea Ballroom Lobby Level, beyond the Lobby Coffee Shop, on the right


Capturing Interiors: Photography for Bloggers (Friday & Saturday)
Rachel Paxton
12:45pm – 2:15pm on Friday
Veranda Upstairs, pool level

  • In an increasingly visual world, strong photography skills are essential to providing quality content for your readers and strengthening your brand, especially in the home décor niche. This class will cover both the principles of DSLR photography needed to capture those professional-quality interior images as well as mobile tips to get a similar look, even for those quick snaps. We will be discussing lighting, composition, camera settings, editing and more. Learn tips and tools to capture interiors beautifully and wow readers and brands alike.

Make Money Home Staging: Interior Design Principles and Color Consulting (Friday & Saturday)
Staging Studio | Debbie Boggs
12:45pm – 2:15pm on Friday
Library Upstairs, across from Lobby Lounge / Coffee Shop

  • Whether you want to up your photo-styling game, offer your services as a color consultant choosing paint and tile, or become a home stager to prepare homes for sale, this class is for you!

Orange Tank Competition
The Home Depot
2:00pm – 3:30pm
The Living Room The Grand Ballroom – Downstairs


Snack in the Living Room
2:30pm – 3:30pm
The Living Room The Grand Ballroom – Downstairs

  • Enjoy your snack bag, from the HAVEN Swag bags – during the Orange Tank Experience.

Holderness Tips: Collaborate with Brands, Create Videos & Engage Audiences
Hoover | The Holderness Family
3:45pm – 4:45pm
The Living Room The Grand Ballroom – Downstairs

  • Go behind the scenes with Internet superstars Kim and Penn Holderness as they share their secrets! With more than a BILLION views of their videos, this team connects with fans through unique, entertaining musical parodies about everyday life. They’ll dish on how to grow your audience, partner with brands and incorporate your own style into your videos and social posts.

Pinterest Promoted Pins Simplified
Annette Barney
3:45pm – 4:45pm
Veranda Upstairs, pool level

  • Do you want to run promoted pins on Pinterest, but aren’t sure how to set up the campaign or optimize the ad? We’ll talk best practices of images and website integrations you want in place. And the big questions of what to promote and how much to spend! And of course, we’ll talk about results.

Top 10 Online Design & Marketing Trends Every Entrepreneur Should Watch
Ginger Hartford
3:45pm – 4:45pm
Highland 2 Upstairs, beyond Ivy

  • Highlighting emerging digital and marketplace trends from leading brands across online art, ecommerce, designer, and decorative home furnishing channels. Stay competitive and current with this insider track to understanding evolving tech trends and optimizing your online solutions to create the most engaging consumer experiences! Forbes Top 10 business trends every entrepreneur should watch!

Hobby to Business
Karan Barton | Jill Stout
3:45pm – 5:00pm
Ivy Ballroom

  • Is the the right time to take your hobby to the next level? Learn how to find your niche and strategies for transforming your lifestyle into a thriving business.

SketchUP (Friday & Saturday)
Casey Fitzgerald
3:45pm – 5:00pm on Friday
Highland 3 Upstairs, beyond Ivy

  • Get familiar with the tools available in SketchUp and learn how to create floor plans, room visualizations and basic build plans.

Tools of the Instagram Trade (Friday & Saturday)
Holly Lauritzen | Leslie Saeta
3:45pm – 5:00pm on Friday
Azalea Ballroom Lobby Level, beyond the Lobby Coffee Shop, on the right

  • In this session Leslie Saeta and Holly Lauritzen will peel back the curtain on how to expand and monetize your IG platform. They’ll teach you all the tips and tricks of the IG trade and share all the secrets of their IG journeys. If you want to grow your Instagram and make money in the process, then don’t miss this session. Come prepared with questions, for a quick Q&A at the end!

All About Creating a YouTube Channel (Friday & Saturday)
Christina Dennis
3:45pm – 5:00pm on Friday
Highland 1

  • This session will cover everything from how to start a YouTube channel, to the equipment you’ll need to film and edit your own videos, to tips & tricks on how to grow your channel on the platform. You’ll hear Christina’s story on how she grew her channel, The DIY Mommy, to over 150,000 subscribers and 12.5 million video views and the struggles and successes she experienced along the way. There’s a huge audience on YouTube craving DIY & decor content and it’s a fantastic opportunity to help grow your brand in 2019.

Holding on to Charm while Restoring Historical Homes
Carli Alves | Bethany Sy | Nick Sy
3:45pm – 5:00pm
Library Upstairs, across from Lobby Lounge / Coffee Shop

  • Join Bethany, Nick, and Carli as they share how to identify aspects of older homes worth preserving/restoring while staying true to your personal style. In this session you will also gain knowledge on leveraging storytelling throughout a renovation to increase engagement, and build strong relationships with brands in your niche.

MENTOR Meetup
5:00pm – 5:30pm
MENTOR Meetup Spots


Friday Night In
Jeffrey Court | Amy Howard | Jennifer Ferguson
8:00pm – 11:00pm
The Living Room The Grand Ballroom – Downstairs

  • Join us in the Living Room for this SUMMER TIME fun, DIY eve… Several of our exhibitors will be hosting activities for you to delve into while sipping wine and enjoying light sweet and savory snacks. Come relaxed and ready to “play”. A special take away gift at the SNO Cone station…OH YES, we said sno cones!

Join Our Facebook Group

Haven Mavens is a place for past and present attendees and those interested in Haven to stay connected. We limit this private group to bloggers and social media influencers only. Click here to send a join request. You’ll be prompted to answer three questions; be sure to submit your answers!